The BBPIP makes quick medicine more profitable, and no strategy involving incentives or pressure will alter that. The ongoing campaign resembles the “pester power” tactics advertisers employ to convince parents to buy products for their children. The current government has been promising that GPs will be “free” after November 1, thanks to their generosity.
Last week, Minister Mark Butler intensified the effort, stating he is willing to use the government's substantial purchasing power to push GPs toward this new policy. However, I’m skeptical this will benefit the public overall, and I doubt 90% of GPs will accept this “offer.”
Many speak about healthcare as if GPs function like any other small business, but that is not the case. We are often discussed without being included in the conversation. I disagree with Professor Stephen Duckett’s economic assumptions about what I might do or think. GPs will not behave like a traditional market.
"GPs are, frustratingly I’m sure, a bit like cats when you try to herd them. Not all communities are the same."
Like elected governments, GPs hold diverse views for various reasons. We have a history of acting professionally and making choices we believe are right. This is why many public hospital doctors remained in their roles despite the availability of more lucrative opportunities.
This perspective highlights how healthcare professionals prioritize their principles and community needs over financial incentives, making broad policy shifts challenging.